Multimedia search engine

ABSTRACT

Described herein is a search engine that can include a receiver component that receives a query from a user that pertains to a multimedia item and an output component that outputs multiple choices for receiving an instance of the multimedia item to a user. The multiple choices may include a first choice for receiving a first instance of the multimedia item for no charge, wherein the first instance of the multimedia item includes a digital rights management restriction. The multiple choices may also include a second choice for receiving a second instance of the multimedia item for a fee, wherein the second instance of the multimedia item is free of digital rights management restrictions. The search engine can further include a transmitter component that transmits one of the first multimedia item or the second multimedia item to the user.

CROSS REFERENCE TO RELATED APPLICATIONS

This application is a continuation of U.S. patent application Ser. No.12/141,615, filed on Jun. 18, 2008, and entitled “MULTIMEDIA SEARCHENGINE”, the entirety of which is incorporated herein by reference.

BACKGROUND

Recent advancements in computers and networking have revolutionized theentertainment field in general, and the music industry in particular.For instance, in the past, to purchase a song or album, an individualhad to travel to a retail store and purchase a vinyl record therefrom.To listen to the song or album, the individual had to be in their homeor at another location that included a record player. As time passed,vinyl records were replaced by audio tapes, which are more portable.Recordable audio tapes can be used to replicate audio that is on apurchased audio tape that includes content that is subject to copyrightprotection. Sound quality, however, often diminishes when content of afirst audio tape is recorded onto a second audio tape.

As time passed, compact disks replaced audio tapes, wherein compactdisks are computer-readable mediums that include digital audio content.As technology advanced, users have been able to create perfect copies ofcompact disks through utilization of compact disk burners. Furthermore,content that is subject to copyright protection can be retained on acomputer storage device where, for instance, a single song uses a verysmall amount of available data storage. Thus, an individual can retainthousands of songs on a personal computer, a portable media player,and/or the like. Furthermore, individuals can transfer digital contentamongst one another in a matter of seconds or less. The music industryhas estimated billions of dollars in loss due to copyright infringementand file sharing.

In an attempt to curb copyright infringement and to gain revenue fromthe sale of multimedia by way of the Internet, songs and/or albums canbe purchased online. These songs and/or often are packaged with digitalrights management (DRM) restrictions. For instance, a DRM restrictionmay restrict a device that can be used to play the song, may restrict anumber of times that the song can be played, may restrict copying of thesong, amongst other restrictions.

SUMMARY

The following is a brief summary of subject matter that is described ingreater detail herein. This summary is not intended to be limiting as tothe scope of the claims.

Described herein are various technologies pertaining to distribution ofmultimedia. More particularly, a search engine that can provide a userwith a multimedia item (e.g., a song) at no cost to the user isdescribed herein. A search engine described herein can receive a querypertaining to a multimedia item, such as a song, a movie, a televisionprogram, or other suitable multimedia item. Based at least in part uponthe query, the search engine can output multiple choices to the user,wherein the user can select one of the choices to obtain an instance ofthe multimedia item. More specifically, the multiple choices can includea first choice and a second choice. If the user selects the firstchoice, a first instance of the multimedia item can be transmitted tothe user, wherein the first instance is free of charge and is subject toat least one digital rights management restriction. If the user selectsthe second choice, a second instance of the multimedia item can betransmitted to the user, wherein the second instance is free of digitalrights management restrictions and is associated with a fee. In otherwords, the user can pay for the second instance of the multimedia item.

Payment can be allocated to an owner of copyright rights of themultimedia item regardless of whether the first choice or the secondchoice is selected. For instance, payment can be provided to theAmerican Society of Composer, Authors, and Publishers if a user obtainsan instance of the multimedia item by way of the search engine.

Furthermore, advertisements can be presented to users that search formultimedia items by way of the search engine. For example, revenuegenerated by way of advertisements can be used to support provision ofinstances of multimedia items to users of the search engine. Anadvertisement provided to a user may be based at least in part upon aquery proffered by the user, previous online activity of the user,and/or the like.

Other aspects will be appreciated upon reading and understanding theattached figures and description.

BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 is a functional block diagram of an example system thatfacilitates transmitting an instance of a multimedia item to a user.

FIG. 2 is a functional block diagram of an example system thatfacilitates outputting an advertisement based at least in part upon asearch pertaining to a multimedia item.

FIG. 3 is a functional block diagram of an example system thatfacilitates tracking online activity of a user and outputting anadvertisement based at least in part thereon.

FIG. 4 is a functional block diagram of an example system thatfacilitates transmitting an instance of a multimedia item to a user.

FIG. 5 is a flow diagram that illustrates an example methodology fortransmitting an instance of a multimedia item to a user.

FIG. 6 is a flow diagram that illustrates an example methodology forallocating payment to an owner of copyright rights of a downloadedinstance of a multimedia item.

FIG. 7 is a flow diagram that illustrates an example methodology foroutputting an advertisement based at least in part upon a received querypertaining to a multimedia item.

FIG. 8 is a flow diagram that illustrates an example methodology forproviding a graphical user interface to a user.

FIGS. 9-11 are example graphical user interfaces.

FIG. 12 is an example computing system.

DETAILED DESCRIPTION

Various technologies pertaining to search engines and search enginegraphical user interfaces in general, and advertisement-sponsoredmultimedia search in particular, will now be described with reference tothe drawings, where like reference numerals represent like elementsthroughout. In addition, several functional block diagrams of examplesystems are illustrated and described herein for purposes ofexplanation; however, it is to be understood that functionality that isdescribed as being carried out by certain system components may beperformed by multiple components. Similarly, for instance, a componentmay be configured to perform functionality that is described as beingcarried out by multiple components.

With reference to FIG. 1, an example system 100 that facilitatesproviding a user with multiple options for downloading instances of amultimedia item is illustrated. Pursuant to an example, a search enginemay comprise the system 100. The system 100 includes a receivercomponent 102 that receives a query from a user that pertains to amultimedia item. For instance, the user may be searching for an audiotrack, and therefore the query may be directed towards a title of theaudio track, a title of an album that includes the audio track, a nameof the artist or band of the audio track, etc. In another example, theuser may be searching for a video (e.g., a movie), and the query may bedirected towards a title of the video, a director of the video, an actorincluded in the video, etc.

An output component 104, in response to receipt of the query by thereceiver component 102, can output multiple choices to the user forreceiving an instance of a multimedia item returned in response to thereceived query. In an example, the output component 104 can outputhyperlinks, graphical icons, or the like that are selectable by a user,wherein a hyperlink, graphical icon, etc. may be a choice that ispresented to the user that, upon selection, initiates user-obtainment ofan instance of the multimedia item pertaining to the query issued by theuser.

The choices output by the output component 104 can include a firstchoice 106 for receiving a first instance of the multimedia item 108 anda second choice 110 for receiving a second instance of the multimediaitem 112. Pursuant to an example, the first instance of the multimediaitem 108 may be offered to a user 114 for free (at no charge to theuser). Additionally, the first instance of the multimedia item 108 mayinclude at least one digital rights management (DRM) restriction 116.For example, the DRM restriction 116 may be a restriction on a devicethat can be used to access the first instance of the multimedia item108. In another example, the DRM restriction 116 may be a restriction ona type of device that can be used to access the first instance of themultimedia item 108. Thus, the first instance of the multimedia item 108may be restricted to a particular portable multimedia player or type ofportable multimedia player. The DRM restriction 116 may also be orinclude a restriction on a number of times that the first instance ofthe multimedia item 108 may be accessed, a restricted time windowwherein the user 114 can access the first instance of the multimediaitem 108 (e.g., twenty four hours after obtaining the first instance ofthe multimedia item 108), amongst other restrictions.

The second choice 110 provided to the user 114 for receiving the secondinstance of the multimedia item 112 corresponds to a fee. Thus, the user114 can obtain the second instance of the multimedia item 112 if theuser 114 is willing to pay a fee to obtain such instance of themultimedia item 112. The second instance of the multimedia item 112,however, is free of DRM restrictions. The user 114 may provide paymentfor the second instance of the multimedia item 112 by any suitablepayment mechanism, including credit card, debit card, payment from anonline account, etc. In addition, the output component 104 can output alisting of search results in response to a received query, wherein thesearch results may include web pages, similar multimedia items,information pertaining to an artist related to the received query, etc.Still further, the output component 104 can output social networkinginformation that may or may not pertain to a received query. The socialnetworking information can depict music enjoyed by friends of the user,playlists of friends of the user, amongst other information pertainingto social networking.

Therefore, the user 114 may initiate a query for a desired multimediaitem, and may be provided with multiple choices for obtaining aninstance of such item. If the user 114 selects the first choice 106, theuser 114 can obtain the first instance of the multimedia item 108 freeof charge; however, the first instance of the multimedia item 108includes one or more DRM restrictions. If the user 114 selects thesecond choice 110, the user 114 can obtain the second instance of themultimedia item 112 for a fee; however, the second instance of themultimedia item 112 is free of DRM restrictions. Pursuant to an example,the first instance of the multimedia item 108 may be formatted in afirst data format (e.g., a proprietary data format corresponding to aparticular type of portable multimedia player), while the secondinstance of the multimedia item 112 may be formatted in a second format(e.g., MP3, WAV, . . . ).

The system 100 additionally includes a transmitter component 118 thattransmits either the first instance of the multimedia item 108 to theuser 114 or the second instance of the multimedia item 112 to the userbased at least in part upon receipt of a selection of one of the firstchoice 106 and the second choice 110 by the user 114. Thus, if the user114 selects the first choice 106, the transmitter component 118 cantransmit the first instance of the multimedia item 108 to the user(e.g., to a computing device of the user 114). Similarly, if the user114 selects the second choice 110 (and provides payment), thetransmitter component 118 can transmit the second instance of themultimedia item 112 to the user 114. While not shown, the transmittercomponent 118 may access the appropriate instance of the multimedia itemfrom a server and transmit the instance of the multimedia item to theuser 114 by way of the Internet or other suitable network.

The system 100 may additionally include a payment component 120 thatallocates payment to an owner 124 (e.g., ASCAP, BMI, another owner ofcopyright rights, . . . ) of the multimedia item regardless of which ofthe first choice 106 or the second choice 110 is selected by the user114. Thus, if the user 114 chooses to obtain the first instance of themultimedia item 108, the system 100 will bear the cost of such firstinstance of the multimedia item 108 for the user 114.

Referring now to FIG. 2, an example system 200 that facilitatesprovision of an instance of a multimedia item to a user is illustrated.The system 200 includes the receiver component 102 that receives a querythat is proffered by the user 114 and pertains to a multimedia item,such as an audio track, a video, etc. The system 200 additionallyincludes the output component 104 that outputs multiple choices to theuser, wherein the choices relate to providing an instance of themultimedia item to the user. More particularly, the output component 104outputs at least the first choice 106 and the second choice 110, whichcorrespond to the first instance of the multimedia item 108 and thesecond instance of the multimedia item 112. The user 114 can select oneof the first choice 106 and the second choice 110, and the transmittercomponent 118 can transmit either the first instance of the multimediaitem 108 and the second instance of the multimedia item 112 based atleast in part upon whether the user selected the first choice 106 or thesecond choice 110.

The system 200 may additionally include an advertiser component 202 thatcan automatically serve an advertisement to the user 114 based at leastin part upon the received query. For instance, the receiver component102 may receive a query pertaining to an audio track. The advertisercomponent 202 may output, for instance, an advertisement for amultimedia player or other hardware associated with a multimedia player,such as a docking station, headphones, and/or the like. In anotherexample, the advertiser component 202 may output an advertisementpertaining to upcoming concerts where the artist of the multimedia itemwill be performing. In still yet another example, the advertisercomponent 202 can output an advertisement based upon inferred orprovided demographic information of the user 114. For instance, theadvertiser component 202 can determine that a high probability existsthat a user searching for a particular multimedia item is a teenagemale. Accordingly, the advertiser component 202 can outputadvertisements for items typically purchased by teenage males, such asvideo game consoles, a particular line of clothing, etc. Still further,the advertiser component 202 may use an auction approach in connectionwith selling advertisements to advertisers on a per click basis, a perdisplay basis, or any other suitable manner for generating revenue.Revenue generated by way of providing advertisements to users may beused to offset payments allocated to owners of copyright rights ofmultimedia items (e.g., payments output by the payment component 120(FIG. 1)).

The system 200 may also include a sampler component 204 that can providethe user 114 with a streaming sample of the multimedia item. Forexample, the user 114 may wish to listen to a sample of an audio trackprior to downloading an instance of such audio track. The samplercomponent 204 may provide the user 114 with a streaming sample of theaudio track, such as a thirty second sample. Upon reviewing the sample,the user 114 may determine whether it is desirable to download the firstinstance of the multimedia item 108 or the second instance of themultimedia item 112.

Turning now to FIG. 3, an example system 300 that facilitatestransmitting an instance of a multimedia item to a user is illustrated.The system 300 includes the transmitter component 118, which cantransmit either the first instance of the multimedia item 108 or thesecond instance of the multimedia item 112 based at least in part uponwhether the user 114 selects the first choice 106 or the second choice110. The system 300 may also include an identifier component 302 thatcan identify the user 114. For instance, the identifier component 302may receive an IP address corresponding to the user 114 and may identifythe user 114 based at least in part upon the received IP address. Inanother example, the identifier component 302 can receive a username,password, personal identification number, and/or the like, and canidentify the user 114 based at least in part upon such information. Instill yet another example, the identifier component 302 may receivebiometric information, such as a fingerprint scan, a voice sample,and/or the like and can identify the user 114 based at least in partupon the received biometric information.

Pursuant to an example, the transmitter component 118 can restrictaccess to at least one of the choices 106 or 110 output by the outputcomponent 104 (FIG. 2) if the user 114 has not been identified by theidentifier component 302. More particularly, the transmitter component118 may allow the user to download the first instance of the multimediaitem 108 only if the identifier component 302 has received informationthat can be used to identify the user 114 from such user 114 (e.g.,login data). In another example, the output component 104 (FIG. 1) canoutput additional choices or reduce a fee corresponding to the secondchoice 110 if the identifier component 302 has received identifyinginformation from the user 114. In still yet another example, the outputcomponent 104 may not output one or more of the choices 106 or 110 ifthe identifier component 302 has not received identifying informationfrom the user 114. Upon the identifier component 302 receivingidentifying information from the user 114 (and the identifier component302 authenticating an identity of the user 114), the output component104 can output the first choice 106 and the second choice 110 to theuser 114.

The system 300 may also include a logger component 304 that logs onlineactivity of the user 114 upon the user 114 being identified to create auser log. For instance, the user log generated by the logger component304 can include queries proffered by the user 114, identities ofmultimedia items downloaded by the user, information pertaining towhether the user 114 typically downloads instances of multimedia itemsthat have DRM restrictions (and are free) or typically downloadsmultimedia items that are free of DRM restrictions but are associatedwith a fee, web pages visited by the user 114, advertisements clicked onby the user 114, purchases resulting from advertisements, etc. Further,the logger component 304 can log online activity of the user 114 overmultiple sessions to generate a comprehensive user log of onlineactivity of the user 114.

The system 300 can also include an advertiser component 306 that outputsan advertisement to the user 114 based at least in part upon contents ofthe user log. For instance, based upon contents of the user log, theadvertiser component 306 can infer demographic information of the user114, such as sex of the user 114, age of the user 114, location of theuser 114, interests of the user 114, etc. The advertiser component 306may then provide targeted advertisements to the user 114. For example,the advertiser component 306 can determine that the user 114 has aninterest in skiing, and can provide the user with advertisementpertaining to ski resorts, ski equipment, etc. (even if the queryproffered by the user 114 is not germane to skiing).

Now referring to FIG. 4, an example system 400 that facilitatestransmitting an instance of a multimedia item to a user is illustrated.The system 400 includes the receiver component 102 that receives asearch query from the user 114 and an output component 104 that outputsthe first choice 106 and the second choice 110 based at least in partupon the received query. The system 400 also includes the transmittercomponent 118 that transmits either the first instance of the multimediaitem 108 or the second instance of the multimedia item 112 depending onwhether the user 114 selected the first choice 106 or the second choice110 (e.g., depending upon a graphical icon, hyperlink, or the likeselected by the user 114).

The system 400 can also include a page generator component 402 that candisplay information pertaining to an artist, actor, or the like based atleast in part upon the received query. For instance, the user 114 maysearch for a particular audio track, and the page generator component402 can output information pertaining to the artist of the audio track.Such information may be included in a particular display field of agraphical user interface, and is referred to herein as an artist page.For instance, as will be illustrated herein, the artist page may beincluded as a portion of a graphical user interface that corresponds toa search engine. In another example, the page generator component 402can generate the artist page in a separate browser window. An artistpage may include albums of the artist, upcoming concerts of the artist,photos of the artist, information pertaining to upcoming album releases,and other information.

The system 400 can also include a playlist generator component 404 thatcan output a playlist to the user 114, wherein the playlist may includeaudio tracks and/or videos downloaded by the user 114 by way of thesystem 400, may include audio tracks and/or videos resident upon apersonal computer of the user 114, may include audio tracks and/orvideos recommended to the user 114, etc. In another example, theplaylist generator component 404 can output a playlist that includesmultimedia items that related to the multimedia item pertaining to thequery, such as multimedia items that are in a substantially similargenre as the multimedia item pertaining to the query, multimedia itemsthat are by the same artist as the multimedia item pertaining to thequery, etc. Moreover, the playlist generator component 404 can output aplaylist to the user 114 that is a playlist of another user who hassimilar interests to the user 114, who is in a similar geographiclocation of the user 114, who is of a similar age to the user 114, etc.

With reference now to FIGS. 5-8, various example methodologies areillustrated and described. While the methodologies are described asbeing a series of acts that are performed in a sequence, it is to beunderstood that the methodologies are not limited by the order of thesequence. For instance, some acts may occur in a different order thanwhat is described herein. In addition, an act may occur concurrentlywith another act. Furthermore, in some instances, not all acts may berequired to implement a methodology described herein.

Moreover, the acts described herein may be computer-executableinstructions that can be implemented by one or more processors and/orstored on a computer-readable medium or media. The computer-executableinstructions may include a routine, a sub-routine, programs, a thread ofexecution, and/or the like. Still further, results of acts of themethodologies may be stored in a computer-readable medium, displayed ona display device, and/or the like.

Referring specifically to FIG. 5, an example methodology 500 fortransmitting an instance of a multimedia item to a user is illustrated.The methodology 500 starts at 502, and at 504 a query pertaining to amultimedia item is received from a user. The query may include keywordspertaining to a title of the multimedia item, an artist of themultimedia item, a title of an album that includes the multimedia item,etc.

At 506, a first choice is output to the user for downloading a firstinstance of the multimedia item. Pursuant to an example, the choice maybe presented to the user as a hyperlink, a selectable graphical icon,etc. Further, the first instance of the multimedia item can include oneor more DRM restrictions. Moreover, downloading of the first instance ofthe multimedia item may be free to the user.

At 508, a second choice is output to the user for downloading a secondinstance of the multimedia item. The second instance of the multimediaitem may be free of DRM restrictions; however, the user may have chargedwith a fee if the user selects the second choice.

At 510, a selection of one of the first choice or the second choice isreceived from the user. For example, the user may select a hyperlink orgraphical icon corresponding to one of the first choice or the secondchoice. For instance, the received selection from the user can be thefirst choice, the user may be requested to provide login informationprior to transmitting a corresponding first instance of the multimediaitem to the user.

At 512, one of the first instance of the multimedia item or the secondinstance of the multimedia item is transmitted based at least in partupon the received selection of one of the first choice or the secondchoice. The one of the first instance or the second instance of themultimedia item can be transferred to a client computer operated by theuser. The methodology 500 completes at 514.

Now referring to FIG. 6, an example methodology 600 for transmitting aninstance of a multimedia item to a user is illustrated. The methodology600 starts at 602, and at 604 a query pertaining to a multimedia item isreceived from a user. At 606, an option is provided to the user toreceive an instance of the multimedia item for free.

At 608, an indication is received that the user wishes to download theinstance of the multimedia item for free. For example, the user mayselect a hyperlink or graphical icon that initiates the download.

At 610, the instance of the multimedia item is transmitted to the user.For example, the instance can be transmitted from a server to a clientthat is operated by the user. At 612, payment is allocated to an ownerof copyright rights of the multimedia item. For example, upon theinstance of the multimedia item being downloaded, monies can betransferred to an account that corresponds to the owner of copyrightrights of the multimedia item. In another example, monies can be heldand then transferred to an account that corresponds to the owner of thecopyright rights at a particular time (e.g., monthly payments). Themethodology 600 completes at 614.

Turning now to FIG. 7, an example methodology 700 for outputting anadvertisement is illustrated. The methodology 700 starts at 702, and at704 a query pertaining to a multimedia item is received from a user. At706, an option is provided to the user for receiving an instance of themultimedia item for free. At 708, an advertisement is output based atleast in part upon the received query. Monies generated from advertisingrevenue can be used to offset expenses corresponding to providing theinstance of the multimedia item for free. The methodology 700 completesat 710.

Now referring to FIG. 8, a methodology 800 for providing a graphicaluser interface to a user is illustrated. The methodology 800 begins at802, and at 804 a query field is provided that is configured to receivea query from the user. At 806, a first selectable icon is provided,wherein the first selectable icon, upon being selected, can initiatetransmission of a first instance of a multimedia item to a user. Forinstance, the first selectable icon may be text, graphics, or acombination thereof.

At 808, a first graphical portion corresponding to the first selectableicon is provided. The first graphical portion, for instance, mayindicate that the user can receive the first instance of the multimediaitem for free. The first graphical portion may be or include text,graphics, or some combination thereof. At 810, a second graphicalportion that corresponds to the first selectable icon is provided. Thesecond graphical portion may indicate that the first instance of themultimedia item includes a DRM restriction. For example, the secondgraphical portion may indicate that the first instance of the multimediaitem may only be accessed on a particular type of device.

At 812, a second selectable icon is provided, wherein selection of thesecond selectable icon can initiate transmission of a second instance ofthe multimedia item to the user. At 814, a third graphical portion thatcorresponds to the second selectable icon is provided, wherein the thirdgraphical portion indicates that the user can receive the secondinstance of the multimedia item for a fee. For example, the thirdgraphical portion may be text, graphics, or some suitable combinationthereof. The methodology 800 completes at 816.

Now collectively to FIGS. 9-11, various example graphical userinterfaces that can be used in connection with a search engine aredepicted. The graphical user interfaces are depicted as includingparticular fields and/or graphical icons. It is to be understood,however, that a graphical user interface may include combinations offields and/or graphical portions that are presented in FIGS. 9-11.Furthermore, not all fields and/or graphical portions depicted in anexample graphical user interface depicted herein may be necessary tofall within the scope of the hereto-appended claims.

Now referring specifically to FIG. 9, an example graphical userinterface 900 is illustrated. The graphical user interface 900 includesa query field 902 that can be configured to receive a query from a user.The graphical user interface 900 also includes an information field 904that depicts information related to the query to the user. For example,the information field 904 may be configured to depict informationrelating to an artist that pertains to the query. Such information cancomprise biographical information of the artist, albums of the artist,upcoming concert schedule of the artist, etc. In another example, theinformation field 904 can display information pertaining to a multimediaitem related to the query.

The graphical user interface 900 can also include a first download icon906, wherein selection of the first download icon 906 can initiatetransmission of a first instance of a multimedia item that pertains tothe query to the user. The first download icon 906 may include text,graphics, or a combination thereof. The graphical user interface 900 canalso include a first fee indicator portion 908, wherein the first feeindicator portion 908 can indicate that the first instance of themultimedia item can be obtained by the user without charge. The feeindicator portion 908 may comprise text, graphics, or a combinationthereof.

The graphical user interface 900 may also include a DRM indicatorportion 910 that corresponds to the first download icon 906. The DRMindicator portion 910 can indicate a type of DRM restriction thatcorresponds to the first instance of the multimedia item. For instance,the DRM indicator portion 910 may indicate that a particular type ofdevice must be used to access the first instance of the multimedia item.The DRM indicator portion 910 may comprise text, graphics, or somesuitable combination thereof.

The graphical user interface 900 may further comprise a second downloadicon 912, wherein selection of the second download item may initiatetransmission of a second instance of the multimedia item to the user.The second download icon 912 may comprise text, graphics, or acombination thereof.

A second fee indictor portion 914 can be included in the graphical userinterface 900, wherein the second fee indicator portion 914 can indicatea particular fee that corresponds to the second instance of themultimedia item. The second fee indicator portion 914 may comprise text,graphics, or some combination thereof.

The graphical user interface 900 may additionally include a searchresults field 916 that can be configured to depict search resultspertaining to the query. For instance, the search results field 916 mayinclude links to web pages that pertain to the received query.Furthermore, the graphical user interface 900 may include anadvertisement field 918 that is configured to display advertisements,wherein a displayed advertisement may be based at least in part upon thereceived query. In another example, an advertisement displayed in theadvertisement field may be targeted to the user based upon previousonline activities of the user.

Now referring to FIG. 10, an example graphical user interface 1000 isdepicted. The graphical user interface 1000 includes the query field902, the first download icon 906, the first fee indicator portion 908,the DRM indicator portion 910, the second download icon 912, the secondfee indicator portion 914, the search results field 916, and theadvertisement field 918. Additionally, the graphical user interface 1000can include a plurality of selectable icons 1002-1010 that can be usedto filter a data set that can be searched over when a query is received.For instance, a web icon 1002 can be selected if the user wishes toperform a traditional web search. In another example, an images icon1004 can be selected if the user wishes to search for images. In yetanother example, a news icon 1006 can be selected if the user wishes tosearch for a particular news item. In still yet another example, a musicicon 1008 can be selected if the user wishes to search for music (e.g.,downloadable music). In another example, a video icon 1010 can beselected if the user wishes to search for video items.

The graphical user interface 1000 may additionally include an artistpage 1012 that can depict a page that depicts information about anartist that pertains to a received query. For instance, a user mayselect the music icon 1008, and may proffer a query pertaining to aparticular multimedia item. The artist page 1012 may display informationrelating to the artist, including biographical information, informationrelating to upcoming concerts, other songs by the artist, etc.

The graphical user interface 1000 may also include a sample icon 1014that, when selected, can initiate streaming of the multimedia item tothe user. For instance, a thirty second sample of the multimedia itemmay be streamed to the user upon selection of the sample icon 1014.

With reference to FIG. 11, an example graphical user interface 1100 isdepicted. The graphical user interface 1100 includes the query field902, the information field 904, the first download icon 906, the firstfee indicator portion 908, the DRM indicator portion 910, the seconddownload icon 912, the second fee indicator portion 914, the searchresults field 916, and the advertisement field 918.

The graphical user interface 1100 additionally includes an identityfield 1102 that can depict an identity of the user (e.g., after the userhas signed in) or request that the user provide identifying information.For instance, the identity field 1102 can be configured to receive ausername, a password, a personal identification number, and/or the like.In an example, prior to being provided with the first download icon 906,the user can be requested to provide identifying information.

The graphical user interface 1100 may also include a related multimediafield 1104 that depicts multimedia items that are related to themultimedia item that pertains to a received query. For instance, therelated multimedia field 1104 can depict multimedia items in asubstantially similar genre as the multimedia item that pertains to thereceived query.

The graphical user interface 1100 can also comprise a popular multimediafield 1106 that can depict most popular multimedia items to the user. Inan example, the popular multimedia field 1106 can depict a thresholdnumber of multimedia items that have been most downloaded by users. Aplaylist field 1108 can depict one or more playlists that can beselected by the user. For instance, the playlist field 1108 can depict aplaylist of another user. Furthermore, the graphical user interface 1100may comprise a social field 1110 that depicts social networkinginformation. For example, the social field 1110 may depict multimediaitems that have been downloaded by friends of the user. In anotherexample, the social field 1110 may illustrate playlists of friends ofthe user.

Now referring to FIG. 12, a high-level illustration of an examplecomputing device 1200 that can be used in accordance with the systemsand methodologies disclosed herein is illustrated. For instance, thecomputing device 1200 may be used in a system that can be used inconnection with providing a user with choices pertaining to downloadinginstances of a multimedia item. The computing device 1200 includes atleast one processor 1202 that executes instructions that are stored in amemory 1204. The instructions may be, for instance, instructions forimplementing functionality described as being carried out by one or morecomponents discussed above or instructions for implementing one or moreof the methods described above. The processor 1202 may access the memoryby way of a system bus 1206. In addition to storing executableinstructions, the memory 1204 may also store graphical icons, instancesof multimedia items, DRM restrictions, etc.

The computing device 1200 additionally includes a data store 1208 thatis accessible by the processor 1202 by way of the system bus 1206. Thedata store 1208 may include executable instructions, instances ofmultimedia items, advertisements, etc. The computing device 1200 alsoincludes an input interface 1210 that allows external devices tocommunicate with the computing device 1200. For instance, the inputinterface 1210 may be used to receive instructions from an externalcomputer device, a query, receive a selection of a choice, etc. Thecomputing device 1200 also includes an output interface 1212 thatinterfaces the computing device 1200 with one or more external devices.For example, the computing device 1200 may transmit an instance of amultimedia item by way of the output interface 1212.

Additionally, while illustrated as a single system, it is to beunderstood that the computing device 1200 may be a distributed system.Thus, for instance, several devices may be in communication by way of anetwork connection and may collectively perform tasks described as beingperformed by the computing device 1200.

As used herein, the terms “component” and “system” are intended toencompass hardware, software, or a combination of hardware and software.Thus, for example, a system or component may be a process, a processexecuting on a processor, or a processor. Additionally, a component orsystem may be localized on a single device or distributed across severaldevices.

It is noted that several examples have been provided for purposes ofexplanation. These examples are not to be construed as limiting thehereto-appended claims. Additionally, it may be recognized that theexamples provided herein may be permutated while still falling under thescope of the claims.

1. A computer-readable memory comprising instructions that, whenexecuted by a processor, cause a graphical user interface to betransmitted for display to an individual, the graphical user interfacecomprising: a first graphical portion, wherein the first graphicalportion comprises a selectable graphical icon, wherein selection of thegraphical icon causes a first instance of a multimedia file to bedownloaded to a computing device of the individual, wherein selection ofthe graphical icon further causes a search engine to allocate paymentfor the first instance of the multimedia file to an owner of copyrightin the multimedia file, and wherein the first instance of the multimediafile has at least one digital rights management restriction assignedthereto; and a second graphical portion, wherein the second graphicalportion comprises text that indicates to the individual that the firstinstance of the multimedia file is downloadable to the computing deviceof the individual free of charge to the individual.
 2. Thecomputer-readable memory of claim 1, wherein the first graphical portionis presented to the individual responsive to receipt of a query from theindividual that pertains to the multimedia file.
 3. Thecomputer-readable memory of claim 1, wherein the multimedia file is anaudio track.
 4. The computer-readable memory of claim 1, wherein themultimedia file is one of a movie or a television program.
 5. Thecomputer-readable memory of claim 1, wherein the at least one digitalrights management restriction restricts at least one of a device that isable to access the first instance of the multimedia file, a type ofdevice that is able to access the first instance of the multimedia file,a number of times that the first instance of the multimedia file isaccessible to the individual, or a window of time within which the firstinstance of the multimedia file is accessible to the individual.
 6. Thecomputer-readable memory of claim 1, wherein the graphical userinterface further comprises: a third graphical portion, wherein thethird graphical portion comprises a text entry field that is configuredto receive data from the individual that uniquely identifies theindividual.
 7. The computer-readable memory of claim 1, wherein thegraphical user interface further comprises a third graphical portion,wherein the third graphical portion comprises a second selectablegraphical icon, wherein selection of the second selectable graphicalicon causes a second instance of the multimedia file to be downloaded tothe computing device of the individual for a fee that is charged to anaccount of the individual, wherein the second instance of the multimediafile is free of the at least one digital rights management restrictionthat is assigned to the first instance of the multimedia file.
 8. Thecomputer-readable memory of claim 1, wherein the computing device is aportable computing device.
 9. The computer-readable memory of claim 8,wherein the portable computing device is one of a portable telephone ora portable multimedia player.
 10. The computer-readable memory of claim9, wherein a web browser is configured to display the graphical userinterface.
 11. The computer-readable memory of claim 1, wherein thegraphical user interface comprises a third graphical portion, whereinthe third graphical portion comprises an advertisement related to themultimedia file.
 12. A method for displaying a graphical user interfaceon a display screen of a computing device to a user, the methodcomprising: receiving a query from the user, wherein the query pertainsto a multimedia item; and responsive to receiving the query, causing agraphical user interface to be displayed on the display screen of thecomputing device, the graphical user interface comprising: a firstgraphical portion that comprises a first graphical icon, whereinselection of the first graphical icon by the user causes a firstinstance of the multimedia item to be transmitted to the computingdevice free of charge to the user, wherein the first instance of themultimedia item has at least one digital rights management restrictionassigned thereto, and wherein selection of the first graphical icon bythe user causes a search engine to transmit monies to an owner ofcopyright in the multimedia item; and a second graphical portion thatcomprises text that indicates to the user that the first instance of themultimedia item is downloadable to the computing device of the user freeof charge to the user but subject to the at least one digital rightsmanagement restriction.
 13. The method of claim 12, wherein the at leastone digital rights management restriction is one of a restriction on adevice that is able to access the first instance of the multimedia item,a restriction on a type of device that is able to access the firstinstance of the multimedia item, a restriction on a number of times thatthe first instance of the multimedia item is accessible to the user, ora restriction on a window of time within which the first instance of themultimedia item is accessible to the user.
 14. The method of claim 12configured for execution in a search engine.
 15. The method of claim 12,wherein the multimedia item is one of an audio track, a movie, or atelevision program.
 16. The method of claim 12, wherein the computingdevice is a portable computing device, and wherein the portablecomputing device is one of a multimedia player, a mobile telephone, or atablet computing device.
 17. The method of claim 12, wherein thegraphical user interface comprises a third graphical portion thatcomprises an advertisement, wherein the advertisement is selected forpresentation to the user based at least in part upon the query.
 18. Themethod of claim 12, wherein the graphical user interface comprises athird graphical portion that includes a second graphical icon, whereinuser selection of the second graphical icon causes a second instance ofthe multimedia item to be downloaded to the computing device of the userfor a fee that is charged to an account of the user, wherein the secondinstance of the multimedia item is free of the at least one digitalrights management restriction that is assigned to the first instance ofthe multimedia item.
 19. The method of claim 12, wherein the graphicaluser interface comprises a third graphical portion that includes aplurality of other search results that are retrieved by a search engineresponsive to receipt of the query.
 20. A graphical user interface for asearch engine, comprising: a query field that is configured to receive aquery from a user; a first selectable icon that, upon being selected,initiates transmission of a first instance of a multimedia item to auser; a first graphical portion corresponding to the first selectableicon that indicates that the user can receive the first instance of themultimedia item for free; a second graphical portion corresponding tothe first selectable icon that indicates that the first instance of themultimedia item has digital rights management restrictions assignedthereto that restricts at least one of a device that is able to accessthe first instance of the multimedia item, a type of device that is ableto access the first instance of the multimedia item, a number of timesthat the first instance of the multimedia item is accessible to theuser, or a window of time within which the first instance of themultimedia item is accessible to the user. a second selectable iconthat, upon being selected, initiates transmission of a second instanceof the multimedia item to the user; a third graphical portioncorresponding to the second selectable icon that indicates that the usercan receive the second instance of the multimedia item for a fee; anadvertisement field that displays an advertisement to the user, whereinthe advertisement is based at least in part upon the query received inthe query field; and a social field that depicts social networkinginformation.